Friday, 24 February 2012

Will HP be able to come back to tablet world? (It has not been published yet)

Will HP be able to come back to tablet world?
By Tahirí Rojas

Meg Whitman (chief executive of Hewlett-Packard) was talking about their new tablet (during an on-stage chat before a small gathering of entrepreneurs and executives at a Wall Street Journal Viewpoints West gathering in Silicon Valley) and said: "It is not really a tablet market, it is an iPad market".

So HP is trying to fight with iPad a place into the mountain of top tablets. Whitman admitted that the iPads are great: "The iPad is terrific; I have one," she continued. "I use it to read books or watch TV but I don't use it to really get work done."

The strategy could be to catch people who are looking for a tablet to work easier and with Microsoft compatible stuff; then it will have Windows 8 software. Whitman said that their strength has been to provide people with a tool with a wide and easy chance to improve the working needs.

HP admitted terrible results with their first tablet the past year, when they decided to discontinue it (TouchPad) just seven weeks after it was launched. They said that it was a chance to improve and that they are trying new things.

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